Festoon 500 · Founding Member
“Carol Driver is a journalist with nearly 30 years" media experience, including as Femail Editor at MailOnline. She now helps brands and entrepreneurs secure consistent, high-quality national media coverage across press, radio, podcasts, and TV.”
About
Carol Driver is a journalist with nearly 30 years’ experience working for newspapers and magazines - most recently as Femail Editor at MailOnline. For the past eight years, Carol has worked with brands and entrepreneurs to raise their profile in the national media with consistent quality coverage. Carol’s clients have featured in publications including The Telegraph, Daily Mail, The Sun, Good Housekeeping, Stylist, Woman & Home, as well as on radio, podcasts and TV. Carol has spoken on stages, held masterclasses, runs events and is available as a podcast guest.
Services
Carol knows what makes a good story. And running a results-driven PR business for the past eight years
she uses her journalistic skills to craft story ideas editors can’t say no to. She has a proven track record of securing consistent high-profile coverage – including in Forbes
The Times
The Telegraph
Daily Mail
MailOnline
The Sun
Sun Online
Mirror
Mirror Online
Glamour
Stylist
Metro
Good Housekeeping
Platinum
Woman & Home
Woman’s Own as well as radio and TV
including This Morning.
Available to speak at events
Yes, please get in touch.
Speaking topics
Carol is a journalist-turned-PR with nearly 30 years on both sides of the media desk
and she speaks candidly about visibility
branding and PR that actually works. She can demystify what editors are really looking for
how to pitch stories properly
what not to do
and how to tell compelling stories that align with your brand and attract the right audience.
Drawing on real experience placing clients in titles including the Sunday Times
The Daily Mail
The Telegraph and Forbes
she can talk about building credibility
writing media bios that get noticed
becoming a recognised expert
and opening doors to national press
radio and TV.
Carol brings a no-nonsense
integrity-led perspective
calls out outdated or misleading PR advice
and shares insights on how journalism is changing – and what that means for founders
experts and entrepreneurs who want to be seen
heard and taken seriously.
Fun Fact
Driving a tuktuk 1,200km from Chennai to Goa in India earlier this year!
